Write Me

How to learn to write? 

Read more to write better. And read the material relevant to what you may need to write. Read business news, reports, research, analysis. Read to write!

Expectations of the reader is the most important factor to keep in mind when writing.

Stay open to criticism, – from your instructor, a friend, a colleague, competition, – while being criticised, you learn!

Critical thinking is to be used always, – always ask if it makes sense, if there are better ways, if there are alternatives.   

Think, then write. Narrow your topic. Focus on Key points. Give credit to your sources

Planning Checklist for Business Messages

  1. Determine your general purpose
  2. Determine your specific purpose – outcome
  3. Make sure your purpose is realistic
  4. Makes sure timing is appropriate
  5. Make sure your sources are credible
  6. Make sure it reflects positively on business
  7. Determine audience size
  8. Determine audience composition
  9. Determine audience knowledge and awareness
  10. 10.Anticipate probable responses
  11. 11.Select the correct channel
  12. 12.Make sure the information is accurate and ethical.

Understanding Key Terms

  • Read to Write Concept
  • Elements of Logos
  • Elements of Ethos
  • Elements of Pathos
  • Preparation Checklist Items
  • Written Communication Channels
  • Clarity
  • Conciseness
  • Arrangement
  • Credibility
  • Expectation
  • Reference
  • Tone 
  • Emphasis 
  • Engagement
  • Readability review
  • Templates and style sheets
  • Page setup
  • Column formatting
  • Paragraph formatting
  • Numbered and bulleted lists
  • Tables and text-boxes
  • Pictures and objects
  • Business letter format components
  • Memo format components
  • Crediting sources

Sample Case Assignment

Dear Teams, 

Congratulations on the successful start! 

At this stage, you will need to prepare a presentation (PowerPoint or any other slide-platform). There should be the following elements to the presentation

  • One slide per each team member summarizing the Key Business Objectives (KBOs) for each team member. This should include what will be the key challenges to address during next 1 year of operations. 
  • Each team will have no more than 10 minutes, so please do allocate the time equally for all the members to speak about his/her KBOs.
  • While thinking of KBOs, keep in mind:
    • Business targets which will be under your responsibility in the company
    • The challenges that will be specific to the business you are in
    • Verification of your appropriateness and readiness to tackle the challenges and achieve targets.

Good Luck to everyone.